TGM Academy
Home of the Talent Management Accelerator Programme, a six-week, execution-driven course that prepares industry-ready talent managers for the realities of Africa's creative economy.
0 Weeks
Immersive talent management training
0 Modules
Execution-driven curriculum
0 Demo Day
Capstone presentation and industry exposure
Talent is visible. Management remains informal.
Africa's creative economy is expanding, but many of the people responsible for shaping sustainable careers behind the scenes enter the industry without formal training, business structure, or professional support systems.
TGM Academy exists to professionalize talent management by raising ethical, strategic, and globally competitive managers who can support artists, creatives, and entertainment businesses with clarity and responsibility.
A new standard for leadership in talent management.
Organized by That Good Media, TGM Academy is a training and development platform for emerging creative industry professionals. Its flagship course, the Talent Management Accelerator Programme, is built around execution, practical learning, industry access, and value-based representation.
6-Module Curriculum
A six-week journey from creative industry foundations to talent discovery, branding, business models, ethics, and scaling a talent management career.
Execution-Driven Learning
Video lessons, live sessions, case studies, assignments, and applied exercises designed around real talent management decisions.
Industry Access
Mentorship, fireside conversations, introductions, networking, and exposure to experienced entertainment and creative business leaders.
Talent Management Accelerator Programme.
The flagship programme runs for six weeks through a virtual and live delivery model, combining recorded lessons, live sessions, practical assignments, case studies, mentorship, industry conversations, and a capstone Demo Day.
Foundations of Talent Management & The Creative Industry Landscape
Talent Discovery, Evaluation & Product Value
Branding, PR, Audience Growth and Amplification
Business Models, Financing, Contracts & Negotiation
Ethics, Emotional Intelligence & Crisis Management
Scaling Careers, Teams & The Future of Talent Management
Fireside conversations with industry leaders.
Participants learn from experienced professionals through real-world conversations on representation, career-building, negotiation, PR, media, operations, industry challenges, and ethical standards.
Leave with a practical talent management playbook.
Understand the creative industry landscape and the business role of a talent manager
Build practical systems for discovering, representing, positioning, and growing talent
Learn contracts, negotiation, monetization, PR, media, communications, and operations
Develop a capstone talent management plan and present it on Demo Day
Access mentorship, industry exposure, alumni support, and opportunity pathways
For emerging talent managers.
Designed for aspiring and early-stage talent managers, artist managers, PR and media professionals, brand and marketing professionals, creative entrepreneurs, business professionals in film, music, sport, fashion, television and digital media, and friends or founders supporting emerging talent.
A selective accelerator experience.
The first cohort will welcome selected participants who demonstrate potential, discipline, clarity of vision, and commitment to building sustainable creative careers.
Apply for the Talent Management Accelerator Programme.
This Programme is a premium 6-week learning experience designed to equip aspiring and practicing talent managers with the knowledge, practical skills, and network required to build successful careers in talent management.
Programme Fee
₦250,000
Two Hundred and Fifty Thousand Naira
01
Online application with bio, statement of interest, and career goals
02
Screening review by the TGM Academy team
03
Video interview for top 75 applicants
04
Final selection and onboarding for the first cohort
Ready to manage the next generation of creative talent?
Start your application for the first Talent Management Accelerator cohort.